- You think it’s useless to start your own business because nobody cares about entrepreneurs who aren’t beautiful and young.
- You constantly find yourself giving knowledge away for free, when deep down you know it has more value.
- You want to create an impact in the world, but don’t know where to start.
- Your expertise remains hidden and under-monetized.
- You have done many lemme courses and mindset coaching calls, but still feel irrelevant.
- You have years of experience that can be applied to a coaching or consulting business, but you don’t want to take the risk in case you don’t succeed.
- You have a lot more to offer than what you are doing right now.
- You want to belong to a tribe of women who are already leveraging their knowledge, wisdom and skills to have successful 7-8 figure businesses.
If you answered YES to any of the above, let me show you another way.
LinkedIn has changed
This is Why Your LinkedIn Profile is Your First Step to Success
Most industry experts still treat their LinkedIn profile as “set and forget.”
But here’s the truth: LinkedIn isn’t run by an algorithm anymore.
It’s powered by a large language model (LLM).
That means your profile isn’t being scanned for keywords… it’s being read like a human.
👉 If your profile isn’t structured for the LLM, it will bury you.
👉 If your profile is optimised, the LLM positions you as the go-to expert in your field.
In 2025, your profile isn’t optional. It’s the system that determines whether buyers, partners, and investors see you as credible or invisible.
Why This Matters for Industry Experts
You’ve spent years (if not decades) building expertise. But without a profile that proves it:
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You blend in with amateurs.
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Your authority goes unnoticed.
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You miss speaking invitations, partnerships, and clients who are ready to buy.
The LLM is ruthless. It’s not looking for who “posts the most.” It’s asking:
✔ Does this person back their claims with proof?
✔ Do they show expertise through outcomes, not fluff?
✔ Do they connect entities, industries, programs, and results in a way that signals authority?
If your profile can’t answer those questions, your content and offers won’t land either.
The Solution
The L.I.P Program (2025 Edition)
The fastest way to transform your profile into a thought leadership brand that the LLM (and humans) rank as credible.
In this program, you’ll:
✅ Craft a headline that connects you to your exact buyers
✅ Write an About section that tells your story and proves expertise
✅ Position your Experience section so it backs your authority
✅ Showcase Skills & Recommendations that the LLM weights as trust signals
✅ Update your header with the Canva templates included at no extra cost
And here’s the unfair advantage:
Every section is built using my AI-powered frameworks, so you’re never guessing or working off outdated strategies.
This isn’t a template. It’s a system that individualises your profile to your expertise and industry.
Why Invest in Your Personal Profile on LinkedIn?
Gina Riley is a LinkedIn Top Voice who has built multiple 6-figure businesses [with a waiting list] because of LinkedIn. Listen to her case study.
What’s Inside (Value Stack)
Inside, you’ll get immediate access to:
This program is accessible for 12 months, with immediate access to all modules and ongoing updates. Detailed video lessons and supporting frameworks make implementation straightforward, easy and effective.
This is What Your LinkedIn Profile Will Look Like…
1 Hour From Now….
The 6 Profile Sections That Matter Most in 2025
(and Why the LLM Cares)
Overcoming Your Internal Excuses
Who the L.I.P Program Is For and Who It’s Not For
This program is for:
- Established coaches, consultants, and service-based business owners.
- Professionals who want to position themselves as authorities in their field.
- Those ready to invest in their personal brand and see tangible results on LinkedIn.
This program is not for:
- Job seekers looking for quick fixes.
- Individuals not willing to put in the effort to update their profile.
- Those who are not serious about leveraging LinkedIn for business growth.
Results You Can Expect
By the end of this program, your profile will:
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Attract the right buyers and partners in hours, not months
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Signal authority that gets amplified by the LinkedIn LLM
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Position you as a thought leader in your field
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Open doors to podcasts, speaking gigs, and collaborations
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Build credibility that compounds with every new connection
Why Listen to Me
I’ve been active on LinkedIn since 2018, long before most consultants realised it was more than a résumé site. Over the years, my content has reached 6+ million views, and today, 80% of my clients come directly from LinkedIn.
But here’s the truth:
AI has completely changed the playing field.
The platform is no longer run by a static algorithm. It’s powered by a large language model (LLM) – the same type of technology behind ChatGPT. This LLM doesn’t just count likes. It reads your profile, your content, and your engagement like a human would. It decides if you’re an expert worth amplifying.
To stay ahead, I did a deep dive.
👉 I studied my own past and present content.
👉 I analysed hundreds of pages of reports.
👉 I tracked how the LinkedIn LLM evaluates experts.
The bottom line: if you don’t align your profile with how the LLM works in 2025, you’ll be invisible. Zero engagement. No discovery in search. Just more frustration.
I’ve solved that problem for you.
For $99, you’ll get the AI frameworks that optimise your Title, About, and Experience sections, tailored to your expertise so the LLM sees you as the expert.
Hear Maryia’s Experience…
Hear Alidia’s Experience…
Hear Falguni’s Experience…
Hear Kathy’s Experience…
Next Step…
Frequently asked questions
L.I.P - LinkedIn Profile Service Disclaimer
Refunds are not available for this program. Upon payment, you receive immediate and full access to proprietary frameworks that cannot be returned.
This program reflects my own independent research, analysis, and ongoing updates into how LinkedIn’s LLM (large language model) shapes visibility and authority. It is not endorsed, supported, or affiliated with LinkedIn in any way.
Please make sure this program aligns with your needs and financial situation before enrolling. Your purchase represents an acknowledgment of these terms.
Important: This program is not endorsed by, affiliated with, or sponsored by LinkedIn Corporation. The strategies, methods, and insights contained in this course are based on Mary Henderson’s independent analysis, research, and personal data. Results may vary and are not guaranteed. LinkedIn is a trademark of LinkedIn Corporation.


