A side hustle is a small business that a person pursues alongside another, usually more stable, job, often to earn additional income. Side hustles are also referred to as side jobs or side gigs. And the person who do this, we called Side Hustler.
And An entrepreneur is someone who starts or owns a business. Whether it’s in farming, retail, manufacturing or in the service sector, entrepreneurs are businesspeople who find their success by taking risks. In their pursuits, they often become disruptors in established industries.
If you’re pursuing a side hustle, I mean if you are a side hustler, you know that you have enough knowledge and experience to get in front of buying customers.
The problem is, you have one foot on either side of the fence. That is not going to get you to your end destination, because you’re most likely trying to figure out how to start an online or an offline business.
I call this the DIY phase, and it can hold you back for years.
You are either playing with the idea of becoming a business owner, such as a coach, or you don’t know how to glue together the moving parts to create a fully automated and scalable coaching business.
Over 15 years of creating online digital businesses, I’ve determined that there are 24 macro moving parts to building a successful digital coaching business. If one part is missing, the entire system falls.
There is a huge difference between building a side hustle and a real business. You have to decide which side you want to play; a Side Hustler or an Entrepreneur?
If it’s a real business, you have to think about four key parts:
- How do I become the go-to authority in my niche or industry?
- How do I build my digital assets?
- How do I generate leads online and offline?
- What does my business model look like?
There’s a lot to consider, but, I’ve got your back. I want you to succeed and not go down the get-rich-quick scheme path. That only leads to massive frustration.
You need to stop creating momentum.
About Mary Henderson
Mary is a Transformational Leader and an internationally recognized Personal Branding and Online Business Specialist.
Mary helps Industry Experts systemize, digitalize and commercialize their knowledge, wisdom and skills into a scalable and profitable online business and brand so they become an authority in their niche.
Mary has 22+ years of experience building 7 and 8 figure businesses and high-performance sales teams in the IT sector. She also has 15 years of experience delivering online solutions for large and small businesses. She has been featured in many publications and is regarded as a thought leader in the Digital sector.
Mary’s point of difference is that she fuses business strategy, technology and spirituality into her approach because she believes humans are multi-faceted and success starts on the inside. This approach results in profound transformation.
When you engage Mary, you access 40,000+ hours of knowledge, wisdom and experience in Personal Branding, client profiling, lead generation strategies, online course development, sales leadership, content strategy, digital acumen and personal development.
Mary embraces technology and social media in a big way, and her followers are growing daily.
Mary is a heart-centred, compassionate, tenacious entrepreneur who thrives on human transformation and witnessing people fulfil their dreams. Connect with Mary on LinkedIn and on Facebook.